The Challenge
- Increase Brand Awareness: Elevate visibility in the competitive fashion market.
- Boost sales through strategic marketing and influencer partnerships.
- Establish Credibility: Position Lucavi as a reputable brand through media coverage and endorsements.
What We Did
1. Comprehensive Photoshoot Campaign
Produced high-quality visual content showcasing Lucavi's latest collection, utilizing professional models and a renowned fashion photographer to capture the brand's essence.
Instagram Sponsored Posts
Leveraged the photoshoot images for a series of sponsored posts featuring influencer Stefan-Pierre Tomlin, enhancing engagement and reach.
Press and Magazine Publications
Secured high-profile media coverage through targeted press releases and personalized pitches, showcasing Lucavi’s collection in top fashion magazines.
Result
- 300% Social Media Growth: Significant surge in followers and engagement.
- 50% Increase in Sales: Strategies effectively converted visibility into revenue.
- Striking Brand Representation: Generated buzz and excitement through compelling visuals.
- Enhanced Brand Credibility: Increased visibility and interest from consumers and retailers.
- The comprehensive marketing strategy solidified Lucavi’s position in the fashion industry and established the brand as a leader in bold, trend-setting designs.